FTC LOGOJust a quick tip from us here at eBoot Camp: If you receive any sort of material compensation for your blog from any company, whether it be a free sample of a product, a product to review and keep, a product to review and send back, or money, you need to disclose that.

As of October 2009, the FTC ruled that authors of blogs and any other form of online content publishing (even Facebook posts and Tweets) must disclose their relationship with any companies they are blogging about. It’s easy to think, “Ah, it’s not a big deal,” but it is: The fines for failing to disclose that information can be quite steep.

Of course, not everyone agrees that this is a sound policy, but for now it is something that needs to be considered if you’re doing any sort of product or service endorsement or reviews for any of your clients.

Keep blogging, friends!