Why Having a Blog May be the Most Important Investment Your Company Can Make

As a business professional, have you ever really stopped to think about the massive audience you have at your fingertips via the world wide web? The web is the status quo for how information is found today. If your child gets sick, is your first trip to the doctor's office or to your computer? I'm [...]

By | June 21st, 2011|Blogging, corey perlman, internet marketing|0 Comments

Social Media and the Restaurant Industry

Many of my clients are restaurant owners.  Restaurant owners are a unique group of professionals, many of whom are hesitant to enter the social media space.  However, along with being a restaurant owner comes a whole new set of social media challenges.  Tripadvisor.com recently reported that an estimated 87% of travelers look to the web [...]

4 Important Branding Trends From Mashable Connect 2011

I can scarcely remember a time in my professional life when I was as excited about an email as when I received the invitation to Mashable Connect 2011. This invitation-only event brought together 300 of some of the most influential digital leaders across a wide range of industries including marketing, consumer electronics, entertainment and more. This [...]

SCVNGR goes global

Today SCVNGR, the check-in game that may just be the one location-based service to succeed next to the goliath Foursquare, announced that the game is now global. It was previously limited to the United States. Location-based games such as SCVNGR have a great deal of potential as marketing tools, and can be a very unique [...]

By | November 2nd, 2010|internet marketing, social media|0 Comments

Navigating Facebook’s new Places function

Move over, Foursquare. Back off, Gowalla. Facebook Places is the new kid in town. Yesterday, Facebook unveiled its new Places function, which allows users to share their locations by “checking in.” This information is then broadcast on the user’s wall as well as the news feeds of all of their friends. Facebook also allows users [...]

By | August 20th, 2010|corey perlman, eboot camp, internet marketing, social media|0 Comments



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