Creating video content connects us more with your brand.
At Impact Social, we encourage our clients to shoot at least one piece of video content per month. We often recommend interviews as a way to facilitate more opportunities to capture value-rich videos.
The goal? To be the industry experts that our audience looks to for information and, when it makes sense, shine the spotlight on our clients by interviewing them!
We can share this across social platforms in posts, video content, quotes, carousel posts, AND their audience sees the people behind the products. Plain and simple, that is humanizing their brand.
Set up a time where either you can be interviewed, or you interview someone. Think about what will provide the most value to your clients, and start talking!
Be sure to stay tuned each week for more tips from my series Minute Mondays! 1 Minute | 1 Tip
Have an awesome week!