What an action figure taught me about branding

What An Action Figure Taught Me About Branding

What an action figure taught me about branding Social media’s been buzzing with a throwback-style trend: people creating custom action figure mock-ups of themselves — packaging and all. It’s clever, it’s quirky, and it actually serves up a masterclass in branding. LET’S GO DEEPER ⤵ What makes this action figure trend more than just a clever

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Show Up Where Your Customers Are

Your Customers Have Moved. Did You Follow Them?

Your Customers Have Moved. Did You Follow Them? You know that feeling when you walk into a room and instantly realize… you don’t belong? That’s exactly how I feel every time I open X (formerly known as Twitter). These days, it feels more like showing up to the wrong party—loud, chaotic, and filled with people

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Turn Happy Customers Into Your Best Brand Promoters

This casino bet big on breaking an old rule… and won!

This casino bet big on breaking an old rule… and won! I’ll never forget the time I hit a big three-card poker hand at a casino. It was one of those moments where your heart starts racing, your hands shake a little, and you can’t believe what just happened. Naturally, I wanted to snap a

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🚨 Instagram Shake-up! 🚨 What You Need to Know

🚨 Instagram Shake-up! 🚨 What You Need to Know

🚨 Instagram Shake-up! 🚨 What You Need to Know Feeling a little whiplash from all the recent social media updates? You’re not alone! I’ve made some big changes to my 2025 Keynote Presentations based on what has transpired in the last 20 days. And there’s more to come!  Instagram has made some recent updates that

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Bluesky: A New Hope for Social Media?

Bluesky: A New Hope for Social Media?

Bluesky: A New Hope for Social Media? Friends,  I hope our American subscribers had a fun and relaxing Thanksgiving holiday. I spent the week with my wife’s family in beautiful San Diego, California and we had an amazing time. We spent a lot of time on the water as the San Diego weather did not

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AUTHENTICALLY SOCIAL

by COREY PERLMAN

In a world cluttered with curated content and polished posts, Authentically Social is your ticket to breaking free from the facade and building a real connection with your digital audience.