Despite an article on the New York Times blog today about how geo-location services haven't caught on, recent announcements from Facebook and Yelp highlight the fact that businesses and marketers are paying close attention to this space. Geo-location services, if you're not familiar, allow people to "check in" with their smart phones to physical locations [...]
Today SCVNGR, the check-in game that may just be the one location-based service to succeed next to the goliath Foursquare, announced that the game is now global. It was previously limited to the United States. Location-based games such as SCVNGR have a great deal of potential as marketing tools, and can be a very unique [...]
You've read the reports, seen the experts authoritatively tout that their method works, and have heard from SEO gurus that they know what Google wants. "Google likes....", "Google wants to see...." The question is: How do they know that? Did Google tell them? Do they have some kind of inside track to one of the [...]
Bloggers and others who are responsible for creating content often need to find a photo to illustrate a point or create impact. Often, they go to Google Image Search, but the majority of the photos there are not licensed for free use. In addition, it can be difficult to find relevant, quality photos. Flickr has [...]
Yesterday, hundreds of people descended upon the Fillmore Theatre in downtown Detroit for the 140 Characters Conference. And they came to listen to stories. Stories of how the real-time Web has impacted the way people do business. Stories about how the social Web has lifted spirits, changed traditional media, allowed people to become their own [...]
So you’re reading this blog post because you’re a fan of the eBoot Camp blog, right? But you might be thinking, man, it’s tough to remember to check back all the time to see if we’ve updated with any cool new content. Don’t worry — we’ve got you covered. Some of you probably already know [...]
It’s always a good thing when we can get back to the Big Apple, and this time around we’ll be sharing some knowledge about social media as it relates to small business. These are important tools that each member of your team should be equipped with in order to effectively sell and represent your company. [...]
Yesterday, Twitter announced some changes to the way users will interact with each other on the site, as well as improved multimedia functions that will allow you to watch videos and view photos right on Twitter.com. The Twitter timeline will remain the same, however, underneath each tweet, users will see more context and embedded media. When you click on an individual tweet, a details pane slides out to the right to reveal content. Other new features include:
Fewer and fewer people are using the Web interface at Twitter.com to send tweets or read those of their followers. Most people use one of the 250,000 applications built using the Twitter API like Tweetdeck and Seesmic, or mobile-based apps like Twitter for iPhone or Foursquare. Twitter recently announced a couple of changes, one being [...]
AUTHENTICALLY SOCIAL
by COREY PERLMAN
In a world cluttered with curated content and polished posts, Authentically Social is your ticket to breaking free from the facade and building a real connection with your digital audience.