A quick reminder to content creators: You need to disclose your endorsement relationships

Just a quick tip from us here at eBoot Camp: If you receive any sort of material compensation for your blog from any company, whether it be a free sample of a product, a product to review and keep, a product to review and send back, or money, you need to disclose that. As of [...]

By | December 16th, 2010|internet marketing|Comments Off on A quick reminder to content creators: You need to disclose your endorsement relationships

The day Facebook changed — and nobody complained

When Facebook’s Mark Zuckerberg, who was recently named Time's Person of the Year 2010, announced plans for a new Facebook profile page, I began to dread it. Not because I fear change or I thought it would be a bad move that would hinder my experience on the site. I was simply waiting for the [...]

By | December 15th, 2010|corey perlman, eboot camp, internet marketing, social media|Comments Off on The day Facebook changed — and nobody complained

The dark side of URL shorteners

Bit.ly, is.gd, ow.ly. Many of us have used URL shorteners at some point or another to share a link with someone. They can take an ungainly URL (such as one found on an e-commerce site that contains dozens of characters,) and turn it into a quick and simple link that is small and compact enough [...]

By | December 13th, 2010|internet marketing|Comments Off on The dark side of URL shorteners

A great source for vector social media icons

Sometimes when I'm doing artwork for my blog posts, I find that I have a need for super high-quality, transparent social media icons that we're all familiar with. Google Image Search is pretty much useless for high quality vector art, and going to each site's press area is too time-consuming and some don't have what [...]

By | December 2nd, 2010|internet marketing, social media|Comments Off on A great source for vector social media icons

Fill in the gaps that Google Analytics leaves behind with Mint stats

I wrote an article earlier today about tweaking Google Analytics for social media search results, and it made me remember how useful Mint stats has been for my personal site. Mint fills in a lot of gaps that Google Analytics leaves behind. It's a really great way to get a quick glance at how your [...]

By | December 1st, 2010|internet marketing, social media, website evaluation|Comments Off on Fill in the gaps that Google Analytics leaves behind with Mint stats

Geo-location services begin to get serious

This week, there were three big announcements in the geo-location space. Let's summarize: Foursquare partners with PepsiCo and Safeway Google launches Hotpot recommendation engine Gowalla partners with Disney Taken together, we can see that some major players are making big moves in the geo-location space. That goes a long way towards legitimizing the platform and [...]

By | November 19th, 2010|internet marketing, social media|Comments Off on Geo-location services begin to get serious

Social media marketing and the power of urgency

I can be impatient and impetuous – which makes me the perfect buyer on sites like Living Social and Groupon. I see those daily deals and with a click or two I've got to have them. Half off at a American Apparel today? Yes, thank you. I'm sure I could use a new hoodie or [...]

By | November 18th, 2010|internet marketing, social media|Comments Off on Social media marketing and the power of urgency

Is Facebook out to kill Gmail? You decide

The big announcement is out – Facebook founder Mark Zuckerburg is out to modernize email. It's too cumbersome, he claims. Who needs a subject line and a greeting and a closing – every time? The man who has us all saying the phrase "Facebook me" just revamped that very phrase once again. And we're all [...]

By | November 16th, 2010|internet marketing, social media|Comments Off on Is Facebook out to kill Gmail? You decide

Facebook expected to release ‘Gmail killer’ on Monday

Tech Crunch is reporting that a “Gmail killer” will be unveiled on Monday, courtesy of the social networking giant Facebook. Dubbed “Project Titan,” it will be a web-based e-mail client, which will give users a personal @facebook.com e-mail address. Tech Crunch goes on to say: "Facebook has the world’s most popular photos product, the most [...]

By | November 12th, 2010|corey perlman, eboot camp, internet marketing, social media|Comments Off on Facebook expected to release ‘Gmail killer’ on Monday

Why QR codes are useful

I've been doing a lot of research on QR codes lately, and I'm excited by the possibilities of them for mobile marketing. Today I sent out a Tweet about how I love QR codes. I quickly got a response from @michaelbeaton: To be honest, I don't understand the attraction. A bar code with more info? [...]

By | November 11th, 2010|internet marketing|Comments Off on Why QR codes are useful

AUTHENTICALLY SOCIAL

by COREY PERLMAN

In a world cluttered with curated content and polished posts, Authentically Social is your ticket to breaking free from the facade and building a real connection with your digital audience.