In today's #MinuteMonday, I share the most common reason people leave your video early instead of watching all the way through. Click above to watch Corey's latest Minute Monday! Action I want you to take: In your next video, figure out the one-sentence solution to the problem you're about to solve. In the first 10 [...]
Click above to watch Corey's latest Minute Monday! Answer: Titles I’m not watching your video…if you don’t tell me WHY I should. Happy Monday, Friends! Your video title's job is to encourage, entice and excite me to want to watch more. Don't waste that precious real estate. Whether your video is 1 minute or 10 minutes long, [...]
We are nearing the end of our monthly series on using video in your digital marketing. If video is a part of your current and future marketing plans, I highly recommend checking out our previous eTips from September. Today, we're talking about Instagram's newest feature: Reels! Instagram Reels allow you to record and edit 15-second multi-clip videos [...]
Afternoon friends! During the month of September, we are focused on helping you do more with video as part of your overall digital marketing strategy. As discussed in previous weeks, the benefits of using video in your marketing mix include: Showing instead of telling Bringing your products or services to life Allowing your enthusiasm and passion to [...]
Hello Friends! During the month of September, we are focused on helping you incorporate video into your digital marketing mix. Last week, we talked about the importance of 'showing' us (video) instead of 'telling' us (written content) and the types of content that translate best to video. This week, I want to help you determine the best strategy [...]
Last week, we brought on a new client and had our kickoff call with the owner and his team. We were creating content for his September content calendar and he was telling us about the differences between the craftsmanship and quality of their work versus their competition. After jotting down all the specific parts and [...]
