Are you proud of your profiles?

AI Can’t Help With Video…Can It?!?!Our agency, Impact Social has had some really cool clients over the years. One of my personal favorites was a group of motorcycle dealerships across the Midwest. I took my team to one of the dealerships and, as we toured the showroom, it took our collective breath away. Each motorcycle [...]

By | July 11th, 2024|Uncategorized|Comments Off on Are you proud of your profiles?

LOW ENGAGEMENT? – ONE GOAL ↙️ for your business.

LOW ENGAGEMENT? - ONE GOAL ↙️ for your business.Many of you think your digital brand should be made up primarily of your products or services, and that's just simply not the case.🏁Humanize your brand by highlighting your PEOPLE.🏁In the video below, I show an example of a business I pulled live from the audience and [...]

By | June 25th, 2024|Uncategorized|Comments Off on LOW ENGAGEMENT? – ONE GOAL ↙️ for your business.

Alert: You’ve received a negative review.

Alert: You've received a negative review.If you've been in business for long enough, you've inevitably received an email or alert with those fateful words. It doesn't mean you're a bad person or run a bad business, but it hurts just the same. I get it. I remember when I wrote my first book, eBoot Camp, and I woke up to a 1500-word diatribe of how much my [...]

By | June 7th, 2024|Uncategorized|Comments Off on Alert: You’ve received a negative review.

A non-negotiable for an effective social media strategy . . .

A non-negotiable for an effective social media strategy . . .With over 15 years of experience as a digital marketing agency, a few hard and fast rules have made themselves clear. One more than any other is the importance of having a Content Calendar. A well-thought-out content calendar is a business's best friend, ensuring all team members stay [...]

By | May 13th, 2024|Uncategorized|Comments Off on A non-negotiable for an effective social media strategy . . .

I Just Googled You (Part 2!) Steal My Checklist!

I Just Googled You (Part 2!) Steal My Checklist!Last week, I shared with you the importance of having a positive first impression on Google. It can literally be the difference between making or losing a sale. This week, I want you to take action! Go check yourselves out on Google and see if you find [...]

By | April 12th, 2024|Uncategorized|Comments Off on I Just Googled You (Part 2!) Steal My Checklist!

I Just Googled You!

I Just Googled You!Has a prospect ever said that to you? Even if they haven't voiced it, I promise they've checked you out online before doing business with you. If hearing that makes you feel confident and secure, then congratulations, you are acutely aware of your digital profiles and know they are active, alive, and ready [...]

By | April 1st, 2024|Uncategorized|Comments Off on I Just Googled You!

🎤Questions from the Stage

🎤Questions from the StageI apologize for the lengthy delay since I last emailed you! The speaking season has officially started—and boy, has it been a busy last couple of weeks. From dentists to home builders to sales leaders, I'm delivering the message that being more authentic on social media delivers better results.  I wanted to [...]

By | March 22nd, 2024|Uncategorized|Comments Off on 🎤Questions from the Stage

Talk more about your baristas, less about your coffee

Talk more about your baristas, less about your coffeeI'm back with another episode of Authentically Social!I'm searching for real-world examples of people or brands being authentic on social media and seeing positive results. If you come across an example you deem worthy of being Authentically Social, please send it my way. Here's the video: Take action: How can [...]

By | February 14th, 2024|Uncategorized|Comments Off on Talk more about your baristas, less about your coffee

Don’t die with your music still in you . . .

Don't die with your music still in you . . . As many of us do, I found myself taking a quick break this morning, scrolling through Facebook, when this photo appeared in my memories. Oh boy, 15 years feels like a lifetime ago. I remember actually feeling overwhelmed and busy at the time. Before [...]

By | January 17th, 2024|Uncategorized|Comments Off on Don’t die with your music still in you . . .

Do borders and logos make photos less authentic?

Do borders and logos make photos less authentic? As mentioned last week, Authentically Social is officially in my hands and soon will be in yours! I will let you know when it's available for pre-launch, and it will be ready to ship on January 9th. I'm so excited to share this book with you and help you become [...]

By | December 6th, 2023|Uncategorized|Comments Off on Do borders and logos make photos less authentic?

AUTHENTICALLY SOCIAL

by COREY PERLMAN

In a world cluttered with curated content and polished posts, Authentically Social is your ticket to breaking free from the facade and building a real connection with your digital audience.